The year that went by was full of turmoil - going out of the pandemic (read that as two years of restrictions and...
Internet Marketing Articles
September 2022 core update – Swings your way?
Will the September 2022 broad core update swing SERPs badly? What do you think?
Link building strategy – Blockers and enablers
Your link building strategy can derail if not built with care. Understand the blockers and enablers in the process.
Understanding helpful content update and aligning your content
Understanding the helpful content update is no rocket science. It is like filling up a questionnaire, but in what context? And, what you should do to align with it.
Google’s ‘helpful content’ update – What needs done?
Google’s helpful content update is much-needed effort to weed out unnecessary toxins from search results across the internet.
Why score marketing leads?
Scoring marketing leads is not an easy task. However, a little bit of effort will take your marketing and business to a different level. It is a growth hack that you cannot ignore.
SEO for beginners – A bird’s-eye-view
Brief, unnecessary history Search Engine Optimisation is a common enough term almost anyone online understands....
Creating an Omnichannel Marketing Campaign – 6 keys to success
Today’s internet population suffers from data deluge and is social-media driven. This means, as a marketer, you need...
Impactful blog – How to write one?
Why create impactful blogs? They make all the difference in readership and with it, content marketing works in tandem.
Search intent optimization – A complete guide
Did you know that search intent optimization is more important than search engine optimization. Are you taking care of it?
Psychology marketing for more leads – 8 principles
Did you know that audience psychology is critical to create an effective psychology marketing strategy?
What, Why, How of Core Web Vitals – An implementation guide
Core web vitals are vital web performance metrics that cannot be ignored by marketers. Here is a guide to understand and implement them