[vc_row css=”.vc_custom_1516637870335{margin-bottom: 50px !important;}”][vc_column][tek_featuresections][tek_featuresections_single fss_section_template=”side_photo” fss_title=”Do you find keeping up with social media challenging?” fss_nav_label=”SMM Challenges” fss_subtitle=”Social media platforms have changed with algorithmic updates, reduced reach and more content types being introduced. Advertising has become expensive.” fss_icon_type=”icon_browser” fss_custom_link=”1″ fss_section_link=”url:http%3A%2F%2Fefficaci.us%2Fget-in-touch%2F|title:Get%20started|target:%20_blank|” fss_link_style=”solid_button” fss_button_color_scheme=”btn_primary_color” featured_image_source=”external_link” featured_ext_image=”https://www.leadengine-wp.com/static/wp-content/uploads/sites/37/2018/02/admin5.png” fss_image_align=”img-align-right” fss_bg_color=”#f7f7f7″ link_text=”Browse our template gallery” icon_iconsmind=”iconsmind-People-onCloud”]
- Use videos to combat reduced reach
- If you advertise, focus on ROI, not spend
- Use ephemeral content and influencer marketing
- Always use fresh content, preferably videos
- Focus on relevant feeds and stick to them
- Live streams, 360 degree videos and GIF’s work best
- Analyse and stick to the present trends
- Track customer behavior and analyze what works for you
- Hang out where your audience is
- Get the right tools to keep monitoring
- Start building relationships with influencers
- Slow and steady wins the social race