Internet Marketing Articles

SEO for beginners – A bird’s-eye-view

Brief, unnecessary history Search Engine Optimisation is a common enough term almost anyone online understands. However, this article is an eagle's eye-view on SEO for beginners. SEO has been there for ages. According to multiple online sources, the acronym ‘SEO’ was...

Creating an Omnichannel Marketing Campaign – 6 keys to success

Today’s internet population suffers from data deluge and is social-media driven. This means, as a marketer, you need to run omnichannel marketing campaigns to ensure that every customer touch-point communicates a branded and holistic message in your marketing...

Impactful blog – How to write one?

Read time: 7 minutes

Why create impactful blogs? They make all the difference in readership and with it, content marketing works in tandem.

Search intent optimization – A complete guide

Read time: 17 minutes

Did you know that search intent optimization is more important than search engine optimization. Are you taking care of it?

Building a Brand to Beat Competition

Jul 21, 2025 | Branding

In today’s hyper-competitive market, building a brand that stands out is no longer optional—it’s a necessity. A strong...

How to use search trends to fortify your 2023 DM strategy

How to use search trends to fortify your 2023 DM strategy

Jan 15, 2023 | Internet Marketing

The year that went by was full of turmoil - going out of the pandemic (read that as two years of restrictions and...

September 2022 core update – Swings your way?

September 2022 core update – Swings your way?

Sep 15, 2022 | Internet Marketing

Will the September 2022 broad core update swing SERPs badly? What do you think?

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