A few thoughts
We walk the talk…
The Covidian Monetary Theory – An SMB perspective!
The Gist: An insight into the plight of SMB entrepreneurs during the ongoing COVID-19 lockdown. Please read completely, or I recommend not to waste your time. As we pass time in the lockdown to fight the Novel Corona threat, the Indian Government has taken a plethora...
Is COVID-19 quarantine or isolation a colossal waste of time?
First, I hope you and your family are safe and in great health in this time of the pandemic, what we call the COVID-19. I shall not like to harp on what, when, how, why and all that information overload that is being overly promulgated on the telly and the...
Digital Marketing – The perspective of a seasoned marketer – Realization dawns
I have been listing a few new year digital marketing article to read. I am awed with the sheer numbers published. After reading about 25 of them with great interest with an intent to learn
AI SEM – Leveraging your Ad spend with AI and ML
The online advertising world or the SEM industry is very compact yet a complex one. Search advertising or search engine marketing as some would prefer to call it, are being mainstreamed in myriad ways with the use of artificial intelligence (AI) and machine learning algorithms. And these changes have a significant, if not a critical influence on how you approach your search advertising.
AI SMM – How AI can transform social media marketing?
Over 2.4 billion people across the globe and 70% Americans use social media and it is critical that businesses leverage the channel with best SMM practices to shore up their bottom-lines. AI SMM can bring in better ROI.
Leveraging AI SEO is the way ahead for marketers
AI SEO is the future of marketing and there is no denying that without AI, SEO will remain nascent while search engines become powerful by the day.
AI-Based Marketing – 12 winsome AI ideas to leapfrog your efforts
Artificial Intelligence or AI is what it is – artificial. A software that can learn from enormous amounts of data that it is fed. AI has been an ambiguous concept until recently, and no marketer wanted it to touch it with a bargepole or make it a part of his digital marketing strategy or learn/ implement “AI marketing”.
Is cloud computing for you? A 2019 perspective.
Cloud computing is no simple term, but it is neither as complicated as you may think. This post gives you the simplest definition of what cloud computing offers and its potential in the coming years. Once you read this completely, you should be completely convinced...
How to choose the right digital marketing agency?
Choosing the right digital marketing agency is a challenge for all businesses, big or small. This is a critical factor that can make or break your profitability.